Monday, July 25, 2011
Using Wordpress.com in your Web 2.0 strategies
Be very very careful with Wordpress.com. (Note that this is different to Wordpress.org. Wordpress.com allows you to host a blog on their servers, while wordpress.org gives you the software to host your own blog on your own server.) They're very wary of anything that smells like it has commercial interests. If you're wanting a blog to promote products, don't use Wordpress.com. Go to somewhere like Blogger or Pulse.Yahoo. That said, Wordpress.com is still very popular. It has a huge fanbase, a huge Alexa ranking, and gets indexed very quickly. But you should never put a salesy call to action into a Wordpress.com blog — say things like "to continue reading about this, click here" or something non-salesy like that.